Search
Font Psychology
- gdmaharpreetgill
- Oct 15, 2015
- 1 min read
"A Pro Designer Shares the Psychology of Font Choices "
A typeface can be one of the most important decisions when designing. We tend to think we know meanings and feelings that our font will portray to our target audience but in some cases typefaces can have a much deeper meaning than we thought. I have come across an article by Ted Hunt that explains the phcology of why we select the fonts that we do.
________________________________________________________________
"Did you ever think that the font type you choose for your logo could say something about you and your business?Or that it could convey your message in a certain light?Today’s infographic covers the psychology behind type choices. You will learn how serif, sans serif, script, modern, and display typefaces and their fonts are best used for moving your audience to feel how you want them to feel.
You should take careful consideration when choosing a logo font. As you may already know, people have certain feelings, emotions, and associations when they see certain colors. What you may not realize is that they have a similar response to typefaces and fonts.
So, for example, if you want to portray that your business is traditional or respectable, you might want to consider a serif typeface. If you want to people to see your business as stable or modern, you should lean towards a sans serif typeface."
Comments